As more events pivot online and the industry focuses on delivering value in a virtual format, we event marketers are looking for resources to help with creativity, innovation, and best practices. Our Event Marketing Team curated a list of some of the best resources we've found and use daily.
Did you know we can help plan your next virtual event? Sometimes outsourcing this function is the best option for your business plan. We have a dedicated team Virtual Event Service team ready to help!
Not ready to outsource the execution of your virtual event needs - no problem. We work with experienced virtual event professionals, from event strategists to audience acquisition. Our marketing consultants deliver a full range of event marketing and management services!
Remember to bookmark this page as we'll be updating and adding to this list as we find new resources. (Updated December 2020 with additional resources)
Have a resource you would like to add? Send it over - we'd love to hear from you!
Virtual Event Best Practices
- The Do's and Dont's of Hosting a Digital Event During COVID-19, ICM Speakers Blog
- How to run successful online events with James Taylor (Video), Event Professional Summit
- How to Host a Successful Virtual Event: Tips and Best Practices, Hootsuite
- Virtual Events in 2020: The Ultimate Guide, CVENT
- How to launch, host and deliver virtual events in 2021, BrightSpot
Virtual Event Strategies
- How to Shift to a Virtual Event Strategy (On Demand Webinar), Kim Darling, Hubspot VP Marketing
- 37 Virtual Event Ideas for Your Next Online Event, Event Manager Blog
- Discover the potential of virtual events (Downloadable Report), Event Manager Blog
- 6 Benefits of Hosting a Digital Event During COVID-19, ICM Speakers Blog
- Virtual Events Done Right: Content Is Queen (On Demand Webinar), Angie Smith, Atlassian / Carol Rossi, NetApp
- How to Rethink Content Strategy & Distribution in Today’s Climate On Demand Webinar Jim Lupkin, Author / Cassandra Jowett, PathFactory / Ash Ahmad, Comment Ground
- Webinar Benchmarks Report Special Edition: Post-COVID Trends, ON24
Virtual Event Tools
- Virtual Event Platform Comparison: 2020 Virtual Event Tech Guide, SpotMe
- 10 Tools for Hosting a Virtual Event, Bianca Galvez
- 10 Must-Have Virtual Event Technology Tools, CVENT
- 10 Virtual Trade Show Platforms for Your Next Event, Event Manager Blog
Whether you need a single hire, an outsourced team, or virtual event production, Crawford Group offers specialized solutions to help you build a talented and highly-qualified marketing team. If you’d like to learn more, reach out to Crawford Group.