Event marketing has undergone seismic shifts in the last two years. At the beginning of the pandemic, when events that were once live and in-person went completely virtual, companies had to adapt to the challenges of producing quality experiences for people ...Read more
Even as many parts of the world are opening up and more people feel comfortable about safely coming together again, it seems likely that hybrid marketing events are here to stay. By allowing invitees to choose whether they want to attend in-person or ...Read more
Crawford Group is excited to share receipt of ClearlyRated's Best of Staffing Client and Talent Awards for exceptional scores from our clients and employees. "This is such an honor, especially considering that less than 2% of all contingent workforce agencies ...Read more
In early 2020 when corporate events went all-virtual by necessity, companies quickly pivoted and adapted to the new reality. Now that we’re halfway through 2021 and millions of people have been vaccinated, regulations are loosening, facilities are opening up, ...Read more
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Since the beginning of 2020, organizations had no choice other than to pivot to virtual events. Today virtual events are still holding strong as we prepare for a post-pandemic world. There are different types of virtual events you can hold based on your ...Read more
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The one constant in business is change. And as companies navigate market shifts by adjusting product offerings and business strategies, their marketing organizations need to respond rapidly with innovative programs that drive interest and sales....Read more
Martha, the marketing director for a mid-size organization, has 15 marketers reporting to her. The team had been spot on with their marketing campaigns, but lately, Martha, and the executives, have seen the results slip....Read more
As more events pivot online and the industry focuses on delivering value in a virtual format, we event marketers are looking for resources to help with creativity, innovation, and best practices. Our Event Marketing Team curated a list of some of the best ...Read more